Juice news & info

As a dealer principal, do you follow artificial general intelligence (AGI)? Does your dealership have a plan? CEO Juice is planning, I think you should at least be aware. I worried that clients would think I had lost it if I published this blog too soon but today I read about Oprah's new ABC show "AI and the Future of Us" and decided it was time.

I started following AGI when I read Ray Kurzweil's, Age of spiritual machine in 1999 and then The Singularity is near in 2005. While Kurzweil was the 1st to have the vision, Elon Musk was the 1st to have the vision AND enact a plan.

I am a big fan of Marcus Sheridan's book, They Ask, You Answer, any owner looking to expand marketing should read it.

For our clients getting into marketing I have been saying for years to stop sales reps attaching PDFs in emails to prospects and instead include links to the information. This has several advantages, the sales rep can see who clicks the link and this will help with your CRM adoption. It forces you to document information correctly and you know the rep is passing accurate information.